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Pieter Van Ry: A Relentless Focus on Culture to Drive Results

Updated: Mar 30, 2021

Episode 28

About Pieter Van Ry: Pieter is an executive in the water utility sector with 25+ years of experience in public and private organizations. He’s a licensed professional engineer, and he has his executive MBA from the University of Denver. He is passionate about leadership and developing high performing teams in the water industry. He is currently the Director of South Platte Renew which is a regional wastewater utility and the City of Englewood utility, both of which are in Colorado. He oversees a staff of 135 operators, mechanics, engineers, scientists, and business personnel.


In this episode, Jordan and Pieter discuss:

  • Tools to change an organization’s culture

  • The types of conversations that lead to a high performance culture

  • “Fail Forward:” Stories about successfully managing errors and failure

  • Authentic and honest advisors who are willing to tell you what you need to hear.

Key Takeaways:

  • When you have high standards, help people succeed, and help them find their “Why,” you create a culture of authenticity and accountability.

  • Realize that what you allow is what you become.

  • Create Employee ownership through the use of company-wide ideas-bottom up.

  • Be clear and direct in setting your expectations, both for the short term and the long term in order to create safety and predictability.

"If you’re gonna change a culture you need to walk the talk."— Pieter Van Ry


Connect with Pieter Van Ry:


Jordan Goldrich

Your host, Jordan Goldrich, grew up in a loud New York family and once lost an executive position because of his style. He is co-author of the Amazon Best Seller, Workplace Warrior®: People Skills For The No-Bulls**t Executive, Chief Operations Officer, Master Corporate Executive Coach, and Licensed Clinical Social Worker. His guests are part of his international network of Workplace Warrior® executives, master corporate executive coaches, and thought leaders. Each guest will engage you in conversation about their successes, mistakes, and solutions. You will get strategies for being completely authentic, while you fulfill your commitment to your organization, build positive relationships, and take performance to an even higher level.

Connect with Jordan Goldrich: 

Get a complimentary tip-sheet called “3 Steps For Giving Negative Feedback To Reports, Colleagues, and Superiors” at


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