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Are you a Results Driven leader who has been called abrasive, aggressive, or even a bully?
This book is written for—rather than about—you.
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You have probably noticed that many, if not most authors and speakers who deal with this subject refer to leaders like you with demeaning names, because they think you need to be more respectful. Jordan Goldrich challenges this irony—or perhaps hypocrisy—by recognizing that, in reality, you possess a warrior spirit that is crucial to the success of organizations in our current VUCA environment (volatility, uncertainty, complexity, and ambiguity).

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Goldrich acknowledges that (just like himself) these leaders are imperfect human beings whose leadership or communication styles can sometimes create a negative impact. But he also acknowledges an important truth—that they bring unique value to the workplace and to society.

His challenge to you, in this book, is to become a better leader by measuring yourself against the greatest warriors on the planet: the Navy SEALs, the Green Berets, and the rest of the special operations community—because you have something in common with them. Like you, these heroes have an uncommon desire to succeed, are committed to taking charge, and are focused on accomplishing the mission. In addition, they commit to humbly serve and to place the welfare and security of others before their own. Goldrich shows you how to do the same.


Some of the author’s advice revolves around the clever use of the phrase, “The Least You Can Do.” If you are interested in doing the least you can do to be both authentic and protect yourself in a politically correct, over-protective world, you will find what you need in Workplace Warrior®. If, on the other hand, you want to do the least you can do in the sense that it is the right thing to do,you will find resources to authentically take your leadership to a higher level.

Human resources executives, executive coaches, and people who work with and for leaders labeled as abrasive or bullies will find a unique perspective on these leaders’ motivations and mind—and will then be able to do their part in building collaborative relationships with their colleagues.


“Jordan Goldrich provides a unique perspective on executives who get labeled as abrasive or as bullies. He recognizes that demeaning, bullying behavior is not acceptable and that hard-driving, results-focused personalities are needed in our complex, rapidly changing business environment. Thus, he challenges hard-driving executives to express their warrior spirit while minimizing unintended negative impact.”

—Marshall Goldsmith, #1 New York Times best-selling author of Triggers, MOJO, and What Got You Here Won’t Get You There

“Jordan Goldrich applies his own insights about his experience as a workplace warrior to help other no-bullshit executives achieve their objectives without alienating coworkers. Written to help these leaders elevate their warrior styles to higher levels of success, Goldrich offer specific steps to increase their interpersonal effectiveness in the workplace.”

—Laura Crawshaw, Ph.D., BCC, Founder,  The Boss Whispering Institute 

“Jordan is the quintessential no bull-shit corporate executive coach. I could not think of a better fit for an advisor to work with and coach the C-suite executive and leaders who are identified as “workplace warriors”—aka abrasive/aggressive leader and/or bully.  Jordan presents undoubtedly a unique concept in identifying this archetype as a warrior who we typically associate as heroes. Jordan presents that these individuals bring a unique perspective in the workplace and society. He challenges us to recognize these unique characteristics and open the doors of acceptability while challenging the “warrior” to funnel these traits through more acceptable channels . . . ”

—CB Bowman, MBA, MCEC, BCC, CMC, CEO & Founder of the Association of Corporate Executive Coaches (ACEC); MEECO Leadership Institute.

 “Workplace Warrior is a necessary guide for leaders who are invaluable to their organizations—AND—who are in need of a few modifications to their mindsets and behavior.  What makes this book so powerful is the way it presents the journey for leaders in a way that does not diminish their unique and highly valued skills. Yet the book also provides just the right shifts these leaders need to make to attract more people to willingly follow them.”

—Frank Wagner, Practice Leader, Marshall Goldsmith’s Stakeholder Centered Coaching

“While other thought leaders are trying to change hard-driving, high-achieving executives beyond recognition, Jordan Goldrich has figured out how to harness their power to carry them and their teams to greater success.”

—William W. Eigner, Partner, Procopio

“Workplace Warrior is a must read for all current and aspiring leaders. The world needs leaders who are not afraid to hold people accountable for their actions and, at the same time, have the ability to be compassionate. People are often afraid to be labelled a “No-Bullshit Leader.” Jordan addresses this issue head on and brings the conversation to the surface. His examples will be invaluable when you think you need support and need to know you are not alone. After all, who wants to be shoveling “bullshit” all day long?

—Cindy Zurchin, Ed.D, Co-Author, The Whale Done! School, Motivational Speaker, Trainer, Business Consultant and Coach.

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